Since graduating with a degree in Product Design from Nottingham Trent I’ve designed and worked for brands such as Soho House, Anthropologie, Urban Outfitters, Heal's, French Connection, Conran, Marks & Spencer and Next. I was awarded a coveted ‘Design Guild Mark’ by The Furniture Makers Company for the Ashworth Desk - designed for Conran and manufactured by Marks & Spencer.
Wherever I work I always bring an organised, business minded approach to every role, adapting to each brands identity and aesthetics whilst always delivering against sales targets and strategic goals. My designs and products have been featured in publications and magazines in the UK and the US, including Architectural Digest, Grazia, Elle Decor, Vogue, Living Etc, The Telegraph, The Sunday Times, The Guardian, The Daily Mail, Ideal Home, House Beautiful, House & Garden, and Kitchens Bedrooms & Bathrooms. I moved to the United States to work for Anthropologie, taking charge of the design team for furniture, lighting and upholstery. After I returned to the UK in 2019, I became Design Director for Soho House, a private members’ club based in London. In 2021, I accepted the role as Head of Design for Made.com, an online furniture and homeware brand collaborating with independent designers and makers to creating affordable aspirational pieces. In 2023 I made the decision to focus on developing my own design studio, which I started in 2017. Now I am designing and developing products for global brands such as Arhaus, Pottery Barn, McGee & Co, Heal’s, Lulu & Georgia, Marks & Spencer and Anthropologie.
My main aim as a designer is to limit the amount of ‘throw away’ products that I develop and help create the next generation of antiques that people will be able to enjoy for generations. Using references from functionalist Danish design of the mid-20th century combined with modern details and manufacturing techniques I strive to produce timeless designs and products. I personally love the care and finesse taken in all aspects of this design movement, from the beautiful furniture joints and materials, to the expert craftsmanship in the manufacture. The quality of these products is evident in their longevity and the fact that pieces over 70 years old are still in perfect working order.